Boqueria · Competitor email trends

2025-04-28 → 2026-05-05 · 1,814 emails · 104 senders · 372 days
1,814
Total emails
2025-04-28 to 2026-05-05
104
Unique senders
17 avg per sender
124
Last 30 days
34 in last 7 · 4.9/day
99
Gift-card emails
161 holiday

Raw data · build your own dashboard

The full Owletter scrape is available in three formats. JSON has the source records, CSV is spreadsheet-friendly, Analysis is the pre-aggregated metrics this dashboard uses.

Email volume by month

Volume by Boqueria metro

Send-time heatmap (day of week × hour)

Content pillars · what competitors email about

Offers vs non-offers

Top 25 senders by volume

Theme breakdown

Top themes over time (monthly)

Sender cadence — emails/week vs total volume

Emoji frequency · 31% of subjects use emoji

Most common subject words (excl. stopwords)

Reference · text detail

Most recent emails

Cadence detail (top 30 senders)

SenderTotalPer weekActive span

Sample subjects per pillar

Biggest discounts & offers found in subject lines

% Discounts (highest first)

    $ Discounts (highest first)

      "Free X" — most-given freebies

        Value pricing (lowest $ first)

          Note: extracted from subject lines only. Many competitors put the actual offer detail in the body, so the real discount catalog is bigger than this.